Salary R15 000 CTC negotiable depending on experience
Remuneration Term Per Month
Date Opened 02/04/2025
Province Gauteng
City Sunninghill, Johannesburg
Country South Africa
Job Description
We're looking for a seasoned Paid Media Specialist to join this team of innovative, solution-minded, collaborative professionals who specialise in providing clients with turnkey digital marketing solutions. Be part of a team who value authenticity and growth. This business provides unique data solutions, paid media campaigns, eCommerce development as well as creative and marketing services. This is a full-time, in-office, 3-month fixed term contract.
Responsibilities:
Developing, managing, and optimising paid media campaigns across platforms (Google Ads, Meta, LinkedIn, TikTok, and more).
Conducting audience research and leveraging data insights to craft laser-focused targeting strategies.
A/B testing ad creatives, copy, and landing pages to maximize performance and ROI.
Staying ahead of digital advertising trends, algorithm changes, and platform updates.
Collaborating with creative teams to produce high-impact ad assets.
Monitoring and reporting on key performance metrics, providing actionable insights to improve campaign results.
Managing budgets effectively to ensure optimal spend allocation and performance.
Requirements
3+ years of experience in paid media campaign management (agency experience is a plus).
Essential:Relevant qualification/completed certificates in Digital Marketing / Data Analytics and Google certifications in Digital Marketing / eCommerce preferred.
Google Ads and Meta Blueprint certifications (nice to have).
Proven experience and proficiency in Google Ads, Meta Business Suite, LinkedIn Ads, and other paid media platforms is essential.
Strong understanding of performance marketing metrics (CPC, ROAS, CPA,CTR, etc.).
A data-driven mindset with the ability to analyse and interpret campaign performance.
Proven track record of managing budgets to ensure optimal spend allocation and performance is expected.
Strong communication and presentation skills.
Exceptional attention to detail and organisational skills.
A proactive problem-solver with excellent communication abilities.
Benefits
Working with energised, like-minded young professionals